We’ve just added the refund reason to all alerts that are sent when a refund is issued. Shoutout to our Technical Account Manager Joana for working on this improvement 🙌.
Newly added webhook parameters:
Paddle changelog
subscription_payment_refunded webhook - added refund_reason
payment_refunded webhook - added refund_reason
Visit our documentation center for more information on the subscription alerts.
Get in touch with our team if you have any questions or feedback.
We have started a new program of AB testing within our checkout. This will be ongoing over the coming months, so expect to see incremental changes. For now, we will be focussing on modernizing the UI and generally improving the experience for buyers.
An initial test has gone live today which darkens the background of our Overlay checkout and the styling of the Paddle Info bar at the bottom of the screen.
If you have any questions, you can get in touch with our team via sellers@paddle.com or simply open the support icon to start a conversation.
We've made a minor improvement to the dashboard that will make it easier to get to Paddle resources from within the dashboard.
Down at the bottom of the nav, these links will take you to the Paddle Help and Docs pages. Previously, this was just a single link to 'help'.
It's only a small addition, but we wanted to make it a quicker journey to these resources, should you need them.
We've done some work to rationalize and simplify the process for adding a new one-time purchase product to your account. Removing steps and questions that are no longer required, while also reducing the process down from many pages to two.
This is part of a larger piece of work that we're doing to overhaul and simplify the creation of both one-time and subscription products in your Paddle account. Ultimately, we want something that's going to make it straightforward to get a new product or subscription set-up with us and running for your buyers.
Have any questions? Do you have some thoughts about how this area of the platform could work better for you? Get in touch with our team via email or open the support icon to start a conversation.
As of January 4th 2019, it has been a requirement to process sales tax for Quebec, Canada. Paddle has now completed our registration for Quebec sales tax and will begin charging sales tax of 9.975% on all purchases made from customers located within Quebec from October 29th, 2019.
If your current vendor settings are set to have VAT excluded from the price of your products, we will start charging your customers from Quebec an increased price on the checkout. You will need to make sure this matches any prices you have listed on your website, if appropriate, but do note that customers from Quebec are used to having the price during checkout increase, as typically sales in Canada are always displayed excluding sales tax. Also, your existing subscriptions will have their recurring cost increased to accommodate the new tax, resulting in your customers paying more for their subscriptions.
If your current vendor settings are set to have VAT included in the price of your products, we will start deducting the sales tax amount from your sales in Quebec. This includes existing subscriptions. You only need to take action if you wish to adjust your product pricing to ensure that your earnings remain the same.
If you have any questions, you can get in touch with our team via sellers@paddle.com or simply open the support icon to start a conversation.
Recently, you might have noticed that we added a 'new' billing tab to the overview section of the Paddle dashboard. While the existing overview page has served us well for some time now, we're keen to look to what comes next.
Most importantly, this is an opportunity to present the metrics that are most valuable to you and in a way that can best inform you on the health of your business. Our plan is to make regular additions to this new page, so that you can see a steady evolution or this new area and eventually retire the existing billing page.
The first new graph is revenue, a staple metric of most businesses. So take a look at this early version and let us know what you think. How can this page evolve to help you best understand the health of your business?
We're eager to hear your thoughts on this so send us an email or open the support icon to start a conversation.
New Taiwan Dollar (NT$) is now available as a currency option! Customize your pricing with the new currency to personalize the experience for customers and boost checkout conversions.
Have any questions? Get in touch with our team via email or open the support icon to start a conversation.
We have just added the ability to pause and restart a subscription. This will give customers the option to pause their subscription and restart it when they wish instead of cancelling the subscription and having to re-enter their card details and make a new purchase when they wish to return to your product.
Subscriptions can be paused & restarted either via the Update Subscriptions API or manually via the Paddle vendor dashboard under the manage subscriptions area.
Once a subscription is paused a customer will not be charged for the next or subsequent payments which are due on their subscription. When restarting their subscription the customer will restart the billing cycle from that date and will be billed immediately for the first payment of the billing cycle. Once a customer has paused or restarted their subscription you will be informed via webhook and can then take appropriate action with regard to the customers access to your product.
Allowing customers to enter a paused state rather than only presenting them with an option to churn allows you to engage with them and try to get them back as fully paid up customers.
We are not finished there with pausing subscriptions with additional functionality currently being added. If you have any questions on this, or suggestions on changes you would like to see, do not hesitate in contacting us: e-mail
We recently added a 'Download' button to the new subscriptions metrics area of the dashboard. The first version of this was released alongside the MRR chart, so would only provide raw data on that metric.
We've now updated this download to reflect all the data that's now available in MRR movements, adding information around the expansion, contraction and churn in your subscriptions!
This is by no means finished though, as we give more flexibility around changing the date range of data shown, this will also be reflected in the raw download that you can generate.
As ever, if you have any thoughts or questions about these changes then email us or open the support icon to start a conversation about data downloads.
In order to maximise subscription renewal rates and reduce involuntary churn, we now automatically update payment card details when they become invalid. This is often because the card has expired or has been cancelled.
In order for us to obtain the new card details, the cardholder must be using a card scheme which supports automatic updating. This has good coverage across North America and in some European countries, such as the UK, Sweden and Finland.
When an upcoming subscription renewal has an invalid card, we check to see if we are able to get the updated card details, if we can, the new card details will be used for all subsequent payments for that subscription. If we were unable to get the card details, we will email the customer with a link to update their card details.
If you have any thoughts or questions about these changes then email us or open the support icon to start a conversation.